I am an Associate Professor of Marketing at the Wharton School. My focus is on quantitative marketing, with an expertise in digital marketing analytics and experimentation.
I received my PhD from the Haas School of Business at UC Berkeley.
My research focuses on digital marketing analytics and experimentation, including online advertising, social media, e-commerce and marketing strategies of young companies (startups).
Previously to academia I was a Principal in Carmel Ventures, a leading Israeli VC fund.
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- For academic purposes: ronber {at} wharton.upenn.edu
- For other purposes (not spam related), feel free to email me at: ron {at} ron-berman.com